Below is a list of commonly used ecommerce terminology:
FBA – Fulfillment by Amazon
FBM – Fulfillment by Merchant
MF – Merchant Fulfilled
ASIN – Amazon Standard Identification Number
PDP – Product Detail Pages
SEO – Search Engine Optimization
PPC – Pay Per Click
Buy Box – The point of purchase on an Amazon listing. There can be multiple sellers on an Amazon listing. Since 82% of purchases occur via the Buy Box, the seller that is occupying the Buy Box has an advantage over it’s competitors.
ACoS – Advertising Cost of Sale
3P – 3rd Party
1P – 1st Party
DSV – Dropship Vendor
MAP – Minimum Advertised Price
MOQ – Minimum Order Quantity
MPN – Manufacturer Part Number
UPC – Universal Product Code
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